Making The Pivot

VISIT FLORIDA Is Staying Ahead Of The Competition

As VISIT FLORIDA gears up to host its first virtual Florida Huddle this week, its president and CEO, Dana Young sat down with Canadian Travel Press to talk about how the Sunshine State has been talk about the path the tourism organization has been travelling during the global pandemic.

At one point during the conversation, Young told CTP that: “The COVID-19 pandemic has tested our industry like never before, but Florida tourism is no stranger to crisis. From hurricanes, to red tide, to oil spills, to terrorist attacks, we’ve seen it all, and it’s only made us stronger. We are a resilient industry and a resilient state, and VISIT FLORIDA is doing everything possible to assist with its recovery.”

For the full story, check out the latest issue of CANADIAN TRAVEL PRESS.

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